AS SEEN IN...
Martha Stewart Wedding
New York Times
CLIENTS + COLLABS
Branding, packaging, events collateral and special projects.
ECI New York
PAPER+CUP is a design studio specializing in creative branding, custom stationery and special projects.
Est. 2001 as a letterpress stationery company. Featured in numerous publications, the greeting card line grew to notebooks, paper accessories and custom invitations.
This was the suitcase used to take around samples when visiting stores and editorial offices showcasing the first stationery collection.
In 2006, Minhee and Truman's wedding was featured in Martha Stewart Weddings and that started us off into the world of custom design. Since they couple met in the 4th grade, the vintage school themed decor was the perfect theme.
how it all began
it all started in 1983, in the fourth grade…
Minhee was new in her class. She asked her mom to bring in some cupcakes to celebrate her summer birthday during the last day of school. So her mother came and with delight and started serving the birthday treats. To Minhee's dismay, they were not the cupcakes she asked for. All the kids started to make fun of the traditional Korean treats that her mom brought. However, there was one boy named Truman that just so loved the Korean treats. He saw that she felt sad and decided to eat as much as he can. He thanked her mom and continued to fill his tiny stomach.
It must be true that a way to a man's heart is through his stomach! Fast forward 30+ years the couple now live with their son in Brooklyn, NY.